McCain on keeping fries crispy from kitchen to customer
/All of us in foodservice know that once fries lose their crisp, the whole meal can fall short. But keeping fries in perfect condition can be particularly problematic when it comes to home delivery. Your fries might be extra crispy and piping hot as you hand them to the delivery driver, but how do you make sure they reach your customer in the same state?
McCain Foodservice Solutions has created a free Ultimate Guide to Packaging Fries for Takeaway and Delivery to help you maintain quality from kitchen to customer.
As the experts at McCain point out, delivery and takeaway are now a core part of foodservice, with 1/3 of consumers ordering delivery at least once a week¹. And with 59 per cent of chips now consumed off-premise (ie eaten away from where they were cooked)², it’s never been more important to ensure your fries reach consumers in peak condition.
If not, customer satisfaction drops, the meal is judged more harshly and repeat orders become less likely.
There are several steps to ensuring your fries arrive in the same state that they left your premises. While operators have always been selective about the fries they use, the growth of delivery has sharpened that focus – with more choosing options designed to hold quality in delivery, such as McCain’s SureCrisp™ range.
Featuring McCain’s Signature Clear Coat Technology, these fries have a fluffy interior and crispy exterior that stays crispier for longer, helping deliver a more consistent eating experience. And because McCain SureCrisp™ Fries perform equally well on plate and in pack, you can avoid having to stock two different fries for on premise and takeaway/delivery. Thanks to their ability to stay crisp for longer, McCain SureCrisp™ Fries perform consistently across dine-in and delivery, helping you serve fries at their best every time.
The McCain SureCrisp™ range features a variety of fry options, from 10mm classic flat cut to thicker 13mm cut plus 9mm Skin-On and Steak Fries. Full details of the range can be found on the McCain Foodservice Solutions website.
Once you’ve decided which McCain SureCrisp™ Fry is the best choice for your business, the next step is knowing how best to package your fries for takeaway and delivery.
While often overlooked, packaging plays a critical role in maintaining fry quality once food leaves the kitchen. Research shows that 76 per cent of consumers say it’s important for delivery food to taste as good as in the restaurant³, and that crispiness is the number one attribute consumers look for in the ideal fry⁴.
With this in mind, it’s clear you need to choose the packaging that works best for the meal you’re serving. The Ultimate Packaging Guide provides step-by-step recommendations on how to use each format to keep your fries secure and in peak condition, with clear illustrations so you can be confident they’ll arrive as intended.
Start by choosing an appropriate packaging format, such as a fry sleeve, clamshell or folded carton.
The Ultimate Packaging Guide outlines practical, easy-to-follow recommendations for different packaging formats – helping manage heat, steam and moisture so fries stay crisp from kitchen to customer.
The aim is always to ensure safe transport and maintenance of fry quality to deliver the best eating experience for your customer.
So take advantage of this free download from McCain today – the Ultimate Guide to Packaging Fries for Takeaway and Delivery – and your customers will be sure to taste and smell the benefits when your delivery arrives at their door!
